What Sushi Can Teach You About Building Wealth

I’ve watched Jiro Dreams of Sushi at least half a dozen times. 

And every time, I learn something new.

The documentary, released in 2011, follows Jiro Ono, a then 85-year-old sushi master running a ten-seat restaurant in a Tokyo subway station. It’s called Sukiyabashi Jiro. 

There’s no menu, no gimmicks, no flashy décor. Just sushi. But it’s not just any sushi.

Jiro’s restaurant earned three Michelin stars. 

His fish came from Tokyo’s top markets. 

And people would fly across the world — sometimes just for one meal. 

Reservations were booked months in advance. 

That’s what happens when someone spends a lifetime chasing perfection, one piece at a time.

As of 2023, Jiro has stepped back from day-to-day operations due to ill health. 

His eldest son, Yoshikazu Ono, now runs the restaurant. 

Jiro is just a few months away from his 100th birthday.

But the spirit of Jiro’s work lives on — the precision, care, and commitment to excellence. 

Nothing is rushed, and nothing is left to chance. Every part of the experience, from the temperature of the rice to the timing of each course, is deliberate.

And that mindset has everything to do with how smart investors succeed.

At American Prosperity, we look for businesses that think the same way Jiro does. 

They don’t chase trends. They just get better, day after day, year after year. They build relationships. They compound trust. They dominate a niche, and they do it with consistency and focus.

In the American Prosperity portfolio, we’ve seen it in…

Each of these businesses has a Jiro-like obsession with detail and improvement.

What most investors get wrong is that they’re always looking for something new. They jump in and out. They confuse activity with progress. 

But that’s not how real wealth is built.

The best returns come from owning a great business at a fair price… then doing nothing and letting compounding make you wealthy. 

Like we did when we added those stocks to the portfolio, which are now up 3X, 5X, and 14X since we recommended them. 

That’s what Jiro did with sushi. The process might not be glamorous. But it works.

The hard part isn’t finding good businesses. 

It’s holding on long enough for the results to show up. 

That requires patience, conviction, and a mindset that values discipline over dopamine.

You don’t need to master 100 things. You just need to master a few and then stick with them. 

Like Jiro massaging an octopus for 45 minutes. Most sushi chefs would massage it for 30 minutes to tenderize it. But Jiro didn’t think that was enough.

So he increased it to 45 minutes — not because it was easier or faster, but because it made the octopus taste better.

In a world full of shortcuts and noise, mastery stands out. Excellence compounds. And that’s where opportunity lives.

So, whether it’s a 10-seat sushi shop in Tokyo or a publicly traded company here in the U.S., the truth remains the same.

Focus. Discipline. Time. That’s how you build something that lasts.

If you have questions, you can send them to me at [email protected].

And follow me on X here for daily updates.

Regards,

Charles Mizrahi
Prosperity Insider

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